{"id":2065,"date":"2022-02-04T05:36:14","date_gmt":"2022-02-04T05:36:14","guid":{"rendered":"https:\/\/www.womenwin.org\/win-win-strategies\/?page_id=2065"},"modified":"2022-04-15T12:01:52","modified_gmt":"2022-04-15T12:01:52","slug":"case-study","status":"publish","type":"page","link":"https:\/\/www.womenwin.org\/win-win-strategies\/areas-of-expertise\/fostering-cross-sector-partnerships\/case-study\/","title":{"rendered":"fostering cross sector partnerships case study"},"content":{"rendered":"

[vc_row full_width=”stretch_row” el_class=”row-minus-margin row-waves-orange”][vc_column][vc_row_inner][vc_column_inner width=”2\/3″][\/vc_column_inner][vc_column_inner el_class=”side-waves” width=”1\/3″][vc_column_text el_class=”title-white”][\/vc_column_text][vc_single_image image=”934″ img_size=”full” onclick=”custom_link” link=”https:\/\/womenwin.org”][vc_single_image image=”883″ img_size=”full” onclick=”custom_link” link=”https:\/\/womenwin.org\/grls”][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=”100px”][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=”50px”][vc_row_inner][vc_column_inner width=”1\/2″ css=”.vc_custom_1643949636741{margin-right: 50px !important;}”][vc_column_text el_class=”title-style-custom subtitlte-green”]<\/p>\n

<\/h4>\n

Issues in the flower sector<\/h2>\n

[\/vc_column_text][vc_empty_space height=”40px”][vc_column_text el_class=”ul-normal-text”]Women make up the majority of the workforce in Kenya\u2019s floriculture sector. While lots of progress has been made in recent years to improve women\u2019s rights in the sector, women workers are still facing a wide range of challenges that impede their economic empowerment and resilience. <\/span>
\n<\/span>
\n<\/span>Women\u2019s rights organisations have long been advocating for improvements in the sector but largely by working <\/span>against <\/span><\/i>companies. Flower companies in turn have become weary of working with women\u2019s rights organisations.\u00a0These relationships need to be bettered to benefit all parties involved.<\/span>[\/vc_column_text][vc_empty_space height=”80px”][\/vc_column_inner][vc_column_inner el_class=”mini-banner mini-banner-overlay big-height” width=”1\/2″ css=”.vc_custom_1643953786601{margin-left: 50px !important;background-image: url(https:\/\/www.womenwin.org\/win-win-strategies\/wp-content\/uploads\/2022\/02\/hyper.jpg?id=2009) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=”100px”][vc_row_inner][vc_column_inner el_class=”mini-banner mini-banner-overlay big-height” width=”1\/2″ css=”.vc_custom_1650022703001{margin-left: 50px !important;background-image: url(https:\/\/www.womenwin.org\/win-win-strategies\/wp-content\/uploads\/2022\/03\/WIN-WIN-193-1.jpg?id=2369) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][\/vc_column_inner][vc_column_inner width=”1\/2″ css=”.vc_custom_1645015578890{margin-right: 50px !important;margin-left: 50px !important;}”][vc_column_text el_class=”title-style-custom subtitlte-green”]<\/p>\n

Invest in authentic,<\/h4>\n

trust-based and mutually benefitting partnerships.<\/h2>\n

[\/vc_column_text][vc_empty_space height=”40px”][vc_column_text el_class=”ul-normal-text”]Through our Building Bridges for Women\u2019s Economic Empowerment programme, we aim to bring the two stakeholders together to build positive, collaborative partnerships to design win-win solutions that benefit both women workers as well as business.<\/span><\/p>\n

We used our Drawing the Line methodology to hear directly from women flower farm workers on what their key priorities for change are. With these results flower companies and women\u2019s rights organisations entered Collaborate for Impact initiatives to implement projects addressing the women workers\u2019 priorities.[\/vc_column_text][vc_empty_space height=”40px”][vc_column_text]Examples of initiatives include:<\/p>\n

    \n
  • Creating workers rights resources that account for women\u2019s low levels of literacy<\/li>\n
  • Designing and implementing menstrual health management policies<\/li>\n
  • Organising leadership training for women in different levels of the company<\/li>\n<\/ul>\n

    [\/vc_column_text][vc_empty_space height=”20px”][vc_column_text]See our Gender Lens Tools page for more information[\/vc_column_text][vc_empty_space height=”40px”][vc_btn title=”Learn more” style=”custom” custom_background=”#3ca0d9″ custom_text=”#ffffff” align=”left” link=”url:https%3A%2F%2Fwww.womenwin.org%2Fwin-win-strategies%2Fareas-of-expertise%2Fgender-lens-tool%2F|title:Gender%20lens%20tool” el_class=”btn-orange btn-big”][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=”100px”][\/vc_column][\/vc_row][vc_row disable_element=”yes” el_class=”row-partners-alliances”][vc_column width=”1\/2″][vc_row_inner][vc_column_inner][vc_column_text]<\/p>\n

    Our tailor made initiatives<\/h2>\n

    Our services are centred on creating meaningful partnerships and practical initiatives that work for women and for business. We tailor our services based on unique needs, expertise, and context.[\/vc_column_text][vc_empty_space height=”108px”][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner el_class=”mini-banner mini-banner-overlay small-height” css=”.vc_custom_1643719770757{background-image: url(https:\/\/www.womenwin.org\/win-win-strategies\/wp-content\/uploads\/2022\/02\/program.jpg?id=1994) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column_text]<\/p>\n

    Programme Design & Implementation<\/h3>\n

    As the importance of the corporate sector in East Africa increases, a vital moment is presented to positively influence companies to play a key role on tackling female poverty through a building block approach to women\u2019s economic empowerment and resilience.<\/span>[\/vc_column_text][vc_btn title=”Learn more” style=”custom” custom_background=”#ffffff” custom_text=”#ffffff” align=”right” link=”url:%2Fwin-win-strategies%2Finitiatives%2Fcross-sector-partnerships%2F” el_class=”btn-learnmore learnmore-orange-border”][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column width=”1\/2″][vc_row_inner][vc_column_inner el_class=”mini-banner mini-banner-overlay big-height” width=”1\/2″ css=”.vc_custom_1643719887683{background-image: url(https:\/\/www.womenwin.org\/win-win-strategies\/wp-content\/uploads\/2022\/02\/fostering.jpg?id=1996) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column_text]<\/p>\n

    Fostering Cross Sector Partnerships<\/h3>\n

    Building Bridges for Women\u2019s Economic Resilience is a five-year programme implemented by Win-Win Strategies with the support from the Ministry of Foreign Affairs of The Netherlands. The programme includes activities in The Netherlands and in Kenya and aims to advance women\u2019s economic rights and resilience in the floriculture and other supply chains.[\/vc_column_text][vc_btn title=”Learn more” style=”custom” custom_background=”#ffffff” custom_text=”#ffffff” align=”right” link=”url:%2Fwin-win-strategies%2Finitiatives%2Fbuilding-bridges-for-wee-r%2F” el_class=”btn-learnmore learnmore-orange-border”][\/vc_column_inner][vc_column_inner el_class=”mini-banner mini-banner-overlay big-height” width=”1\/2″ css=”.vc_custom_1603097351937{background-image: url(https:\/\/www.womenwin.org\/win-win-strategies\/wp-content\/uploads\/2020\/10\/Win-win-Cambodia-Community.png?id=1177) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column_text]<\/p>\n

    Accelerating adolescent girls and women’s economic progress<\/h3>\n

    The Personal Advancement & Career Enhancement (P.A.C.E.) Programme supports adolescent girls and young women with education and life skills training to support and advance their personal and professional growth.[\/vc_column_text][vc_btn title=”Learn more” style=”custom” custom_background=”#ffffff” custom_text=”#ffffff” align=”right” link=”url:%2Fwin-win-strategies%2Finitiatives%2Fgirls-and-womens-economic-progress%2F” el_class=”btn-learnmore learnmore-orange-border”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row disable_element=”yes” el_class=”row-partners-alliances”][vc_column width=”1\/2″][vc_row_inner][vc_column_inner el_class=”mini-banner mini-banner-overlay small-height” css=”.vc_custom_1643720110898{background-image: url(https:\/\/www.womenwin.org\/win-win-strategies\/wp-content\/uploads\/2022\/02\/gender2.png?id=2001) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column_text]<\/p>\n

    Gender Lens Tools<\/h3>\n

    Economic resilience means ensuring that women and girls have the power to make economic decisions equally with their male peers, enjoying the same economic resources, including access to education, jobs, information, credit, assets and opportunities at all levels.[\/vc_column_text][vc_btn title=”Learn more” style=”custom” custom_background=”#ffffff” custom_text=”#ffffff” align=”right” link=”url:%2Fwin-win-strategies%2Finitiatives%2Fstrong-womens-movement%2F” el_class=”btn-learnmore learnmore-orange-border”][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column width=”1\/2″][vc_row_inner][vc_column_inner el_class=”mini-banner mini-banner-overlay small-height” css=”.vc_custom_1603793542639{background-image: url(https:\/\/www.womenwin.org\/win-win-strategies\/wp-content\/uploads\/2020\/10\/WinWin-Initiatives_lifeskillsprogramming_header.jpg?id=1310) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column_text]<\/p>\n

    Life skills programming for female
    \nworkers in global supply chains<\/h3>\n

    Win-Win Strategies and Primark partner to address female workers\u2019 rights and life-skills education in global supply chains.\u00a0<\/span>[\/vc_column_text][vc_btn title=”Learn more” style=”custom” custom_background=”#ffffff” custom_text=”#ffffff” align=”right” link=”url:%2Fwin-win-strategies%2Finitiatives%2Flife-skills-programming%2F” el_class=”btn-learnmore learnmore-orange-border”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

    [vc_row full_width=”stretch_row” el_class=”row-minus-margin row-waves-orange”][vc_column][vc_row_inner][vc_column_inner width=”2\/3″][\/vc_column_inner][vc_column_inner el_class=”side-waves” width=”1\/3″][vc_column_text el_class=”title-white”][\/vc_column_text][vc_single_image image=”934″ img_size=”full” onclick=”custom_link” link=”https:\/\/womenwin.org”][vc_single_image image=”883″ img_size=”full” onclick=”custom_link” link=”https:\/\/womenwin.org\/grls”][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=”100px”][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=”50px”][vc_row_inner][vc_column_inner width=”1\/2″ css=”.vc_custom_1643949636741{margin-right: 50px !important;}”][vc_column_text el_class=”title-style-custom subtitlte-green”] Issues in the flower sector [\/vc_column_text][vc_empty_space height=”40px”][vc_column_text el_class=”ul-normal-text”]Women make up the majority of the workforce in Kenya\u2019s floriculture sector. While lots of progress has been made in recent years to improve…<\/p>\n","protected":false},"author":2,"featured_media":2067,"parent":2030,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-2065","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\nKenyan Flower Sector case study<\/title>\n<meta name=\"description\" content=\"We build connections between local organisations, farms, factories and corporates to better the livelihoods of workers\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.womenwin.org\/win-win-strategies\/areas-of-expertise\/fostering-cross-sector-partnerships\/case-study\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta 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