Our mission is to

connect the power of business

with the deep assets of
women’s funds and organisations

We catalyse a transformative, cross-sectoral approach to sustained women’s economic resilience. Win-Win Strategies works to foster collaborations between women’s fund/rights organisations and companies so they can jointly work to advance women’s economic resilience.

Our story is
grounded in collaboration

In light of growing cross-sectoral interest to support women’s and girls’ empowerment, a group of stakeholders met in Amsterdam in January 2015 to discuss new strategies for collaboration. Recognizing the need to create new spaces for:

  • Collaborative learning and knowledge production
  • Development of cross-sector long-standing relationships
  • Mobilization of resources – not only among companies, corporate foundations, women’s funds and grassroots women’s organisations, but also with INGOs, fund advisors, private foundations and the public sector. This work was initiated at the beginning by the Win-Win Coalition.

One year later, Win-Win Strategies launched to expand, enhance, and operationalise the work of the WWC, a network that had grown to include 30 companies, foundations, women’s funds and organisations, and individual “bridge-builders” dedicated to creating collaboration and action to empower women globally.

Following a successful two years, Win-Win Strategies merged with Women Win as a means of leveraging operational efficiencies, expanding resources, and contributing to greater progress toward empowering women and girls around the world.

Today, Win-Win Strategies continues its work with companies, women’s funds and organisations, and others to strengthen investment in women’s economic rights and resilience, partner more effectively, and work towards a future where every girl and woman exercises her rights.

Win-Win Strategies combines innovation with action

to advance women’s economic rights

Win-Win Strategies works is deeply rooted in collaboration and respect for the expertise of women’s funds and women’s rights organisations around the world. Based on that, we structure our activities in five pillars:

Fostering Cross-Sector Partnerships

Win-Win Strategies plans to leverage cross-sector partnerships to advance women’s economic empowerment in East Africa. Read more.

Building Bridges for WEE/R

With support from The Netherlands, Ministry of Foreign Affairs, the programme seeks to build economic empowerment and resilience for women working in global supply chains. Read more.

Life Skills Programming

Win-Win Strategies and Primark’s strategic partnership addresses women workers’ rights and life-skills education in global supply chains. Read more.

Girls and Women’s Economic Progress

The Personal Advancement & Career Enhancement (P.A.C.E.) Programme supports adolescent girls and young women with education and life skills training. Read more.

Strong Women's Movement

Economic resilience means ensuring that women and girls have the power to make economic decisions and enjoying the same economic resources as men. Read more.

Stay in the loop on sustained women’s economic empowerment

with our latest

news & articles

Knowledge is power. Stay informed through our news & articles about how our partners, alliances, and supporters are impacting the world!

Launching the Gender-Responsive Due Diligence Platform

Offering practical information and a wide range of resources, this platform helps you to add a gender lens to your human rights due diligence process. It allows you to actively manage any adverse human rights impacts in your international supply chains in a way that responds to the needs of people of all genders, specifically...
Continue reading

Groundbreaking New Fund Launches to Support Women in Global Value Chains

The future of women workers in the Kenyan floriculture sector – A COVID-19 scenario planning

Defining Women’s Economic Empowerment and Resilience

Gender Responsive Due Diligence. What is the future?

View all articles