Reshaping Sport and Development: Governments, NGOs and governing bodies back new global campaign to reshape sport and development in response to COVID-19.

Women Win is proud to announce our role as one of the first partners behind a new global movement to reshape sport and development in response to COVID-19. As a first step, the International Platform on Sport and Development (sportanddev) is hosting a global campaign calling on more stakeholders to join them in seeking new solutions to the pandemic. 

The campaign is aimed at reshaping sport to better serve all in society and demonstrate the contribution of sport and physical activity at this critical time, as global actors seek new solutions and remedies to the COVID-19 pandemic.

Sport can play a vital role in contributing to the Sustainable Development Goals (SDGs), responding to the COVID-19 pandemic, and promoting equity, access, and inclusion in society. However, many challenges remain, with much work to be done to ensure a level playing field. Our world has changed dramatically and rapidly. COVID-19 has exposed the fault lines in society, exacerbated inequities and challenged the way people design, deliver and participate in sport.

The campaign will include a call for articles from the diverse sportanddev community, an interactive webinar and final report summarising themes and key actions. There will also be community consultations to input into the development of an upgraded sportanddev platform, in order to increase collaboration, coordination and ultimately impact of sport’s role in society. We aim to raise 200,000 US dollars to help build a more inclusive and equitable sport and development sector. 

How can you support? 

You can join and support this campaign in a range of ways (including in-kind contributions). Partners will receive various benefits, including branding and visibility.      

Find out more about the campaign and the benefits of joining

To join as a partner of the campaign, or for more information, please contact: Paul Hunt, Senior Project Manager, sportanddev: 

Deadline to join: 31 October 2021


Photo courtesy of Pro Sport Development